Start with the barrier.
Identify who lacks access and why. Price, geography, language, devices, and connectivity belong in the work from the beginning.
06 / about
A wider possibility.
Built on research and experimentation.
OUR PURPOSE
Making the world more accessible.
We research, experiment, and build businesses to make useful tools, technology, knowledge, and resources more affordable and available to people around the world.
We are interested in who is excluded by cost or location, what would make a practical difference, and how useful work can endure.
CONCEPTUAL ARTWORK01 / How we work
Understand. Test.
Build. Share.
Research, experiments, resources, and ventures are connected activities. Their value comes from the question they help answer and the people they can serve.
Make the reasoning visible.
Separate an assumption from evidence, a concept from a release, and an ambition from an observed result.
Let the work change direction.
Research may stay research. Experiments may stop. A company can draw on several investigations and contribute resources of its own.
Build for usefulness over time.
Consider the practical costs of delivery, maintenance, and participation. Each venture needs a credible way to keep serving people.
02 / Areas of focus
Healthcare
Exploring how useful health information and tools can become easier to reach, understand, and afford.
EXPLORE THE RESEARCH DIRECTIONConsumer Goods
Making the cost, usefulness, and tradeoffs of everyday products easier to understand.
EXPLORE THE RESEARCH DIRECTIONTechnology
Investigating access to useful capabilities across different incomes, devices, languages, and connections.
EXPLORE THE RESEARCH DIRECTIONGovernment
Technology and services for government agencies. Exploring clearer routes to information and public services.
EXPLORE THE RESEARCH DIRECTION03 / Explore the work
Read it. Try it. Question it.
Read the research, test an assumption in a working tool, or use a field sheet on your next project. We publish the reasoning and limitations alongside the work.
Explore the researchOur calculators use editable assumptions, not forecasts. Proposed studies, unreleased resources, and draft company descriptions are labelled so you can tell what is ready to use.